I noticed that change is an important part of the IKEA story. The company made a lot of changes to be competitive (mostly in response to the marketplace). I will look into.
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I completed 11 signature assignments - significant papers with original ideas. In one paper, I foresaw specific problems at a major company. In another, I designed a study (with statistical analyses) to explain why videos do not significantly enhance or improve online reviews. I worked alone. My signature assignments available at: https://fahmeenaodettasignaturepapers.tumblr.com
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